PAINTED ROADSIDE ADVERTISEMENTS - Index of Brands
Transportation |
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| Gap (France), VIII.1999; pict. N. Mikaïloff |
Agen (France), 11.VI.2000 | |||
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The American engineer Benjamin Hotchkiss started the
company with his name in 1867 near Paris. He began to
develop weapons but turned to motorcars in the 1900s and
became very successful in military and racing vehicles.
The crossed cannons forming the logo of the company
allude to this military past.
Hotchkiss merged with several other companies. In 1956 with Brandt forming Hotchkiss-Brandt and the last time, in 1966 with Thomson-Houston, led to the end of the Hotchkiss name in 1972. The position of Suze is not clear. Is there any connection with Hotchkiss? We have many other Suze-murals in the liquor section. And we have a red Hotchkiss hidden by Antar lubricants. |
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| Read the complete
Hotchkiss Story (You'll leave this site)
Read more about Brandt (home appliances). |
| Naintré (France), XII.1998 | Orly Ville (France), III.1999; pict. A. Guët | Baud - Hennebont (Morbihan, France), IV.2000; pict. M. Chartier |
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| UNIC,
400 service points in France The type face of UNIC suggests that it is a Fiat brand. |
Automobiles FIAT
A faded SIMCA in the background. |
UNIC - Camions (trucks) FIAT
This wall confirms that UNIC (at least in France) is Fiat. The typeface proves this is the older mural. |
| Choisy (France), V.2000; pict. A. Guët | Bonneuil (N19, 94 France), XII.2000;
pict. C. Morsard |
Yenne (N504, France), II.2001; pict. M. Chartier |
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| Automobiles FIAT | Camions UNIC FIAT
Modern version of the wall. |
| Sevilla (Spain), VI.2007; pict. A. Guët | ||
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Studebaker - Automoviles de 6 cilindros
The Studebaker brothers, in 1852, founded a company to produce wagons and entered the automotive business in 1902 with electric vehicles. It was not before 1913 that Studebaker introduced the first gasoline powered automobiles under its own name. The advert is dated 1924. Look at the door handles: this kind is only found on the earliest cars. Notice also that the vehicle is populated with women only!. Advertisements on tiles are endemic to the Iberian Peninsula. We have found tiled walls elsewhere, one in Belgium and France each, but both are for companies selling tiles and therefore don't count (see Gilliot and Grignon Sr) More tiles: Philips light bulbs, Carvalhelhos mineral water, Fertilizer Nitrato do Chile |
| Merchtem (Belgium), IV.1999 | Middelkerke (Belgium), VII.1999 | LAMOT brand removed | ||
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| Automobiles MINERVA
Minerva was an important Belgian manufacturer of luxurious cars. Minerva was particularly succesful during the 1920ies. |
Vehicules Industriels
MINERVA |
Overview of complete wall (45k) |
| Mechelen (Belgium), 01.VII.2001; spotted by M. Breugelmans |
Zoutleeuw (Belgium), IV.2007 | |||
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| Automobiles MINERVA sans soupapes |
Auto(mobiles?) MINERVA Le moteur sans soupapes |
| near Amiens (France), VI.1999; pict. A. Guët |
Etréaupont (Aisne, France), VI.1999 | ||
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SIMCA (short for Société Industrielle de Mécanique et Carrosserie Automobile) was formed in 1934 to manufacture Fiat cars
in France. The Swallow-bird dates probably from the 1950s when the Aronde model was very popular. (Aronde is old French for Swallow.) |
| Chalons s Marne (France), I.2000; pict. C. Fiquet |
Chateauroux (France), V.2005; pict. Ph. Rigault |
Déols (France), 1997; pict. C. Fiquet |
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| Simca - à votre service
or Simca - at your service |
Notice the changes in the swallow between old and new | The swallow logo was used for the first time in 1938 and disappeared in 1966 to make place for the Chrysler pentastar. |
| Draveil (France), IX.2006; pict. A. Guët |
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| Simca - à votre service
or Simca - at your service |
| Vilvoorde (Belgium), VI.1998; pict. A. Guët |
Calais (France), V.1999; pict. A. Guët | |||
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| Remorques
VARMO Opleggers |
Trucks Mercedes-Benz |
| Saint Valère sur Somme (France), IX.2000; pict. M. Chartier |
Quevy (Belgium), I.2004; pict. B. Van Mol |
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| Citroën
André Citroën started his car factory after the First World War. He relied very much on advertising and kept files with data about prospective clients. Like many contemporary brands, he placed many signposts to encourage safe driving. Musée de la Pub in Paris tells the whole story: Citroën's history |
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| Soissons (France), VII.2000; pict. C. Fiquet |
St Fargeau (77 France), III.2005; pict. A. Guët |
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| Chevrolet OPEL Chevrolet | OPEL - General Motors service | Chevrolet |
| Adam Opel, in January 1863, founded his company and
started making household goods. Very soon his company was a leader in European
sewing machines, and made also many bicycles. From 1898 on they manufactured cars under
several licensing agreements and started to make vehicles of their own design
in 1906. After a fire severely hit the factory in 1911, the sewing machines were dropped. Opel continued with bicycles, cars and motorcycles. In 1929 General Motors bought the majority in the company and the rest in 1931. |
The Chevrolet Motor Car Company was formed in 1909 by an alliance between William Durant, who founded General Motors (GM) a year earlier, and Louis Chevrolet. Louis was born in Switzerland and first got a living repairing bicycles in France, but moved to America and became a leading racecar driver. The company was successful from the beginning. The Chevrolet car company became part of the General Motors Company in 1918 but by then Louis had already left the company because of a dispute about the selling position of the brand. Chevrolet wanted exclusive cars while Durant prefered popular ones. |
| Other pages: | Transportation 2
Transportation 3 Transportation 4 Lubricants Fuel |
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